A package design project in collaboration with Dan Ogren. Dinnertime is a new pasta brand with strong emphasis on family gathering. It distinguishes itself from competitors by making a bold statement and having a less traditional Italian look. To establish its identity with black and … Read More →
Project Type: Graphic Design
Negativland. Retrospectiv.
A promotional mailer designed for a fictional retrospective show by Negativland, an experimental culture jamming band based in the West Coast. The mailer unfolds into two posters and a flyer. The main poster has laser-cut holes that is used to ‘decode’ the secret message. By … Read More →
Macbeth Poster
The challenge was to design a poster for Macbeth using stencils as the dominant design element and aiming Generation Y. I used a game controller as a metaphor of Macbeth’s soul that gets controlled by his surroundings. Process
Pressed Design Studio
A corporate identity made for a fictional design agency named Pressed Design Studio. The agency was looking for a pop and youthful identity with a strong impact. Logo Stationery Prints
Outward Bound Ad Campaign
An integrated advertisement campaign designed for Outward Bound, a program to make at-risk teens challenge the wilderness. I tried to reach to parents who are struggling to find a solution to family conflicts at home. Bus Wrap Snow Trip (Magazine Ad 1) Rock Climbing Trip … Read More →
Salmonella Prevention Poster
A poster to emphasize the issue of today’s frequent Salmonella outbreaks. The poster casts light on one of the major causes of the outbreaks, the caged production of hens in poor sanitation and small spaces.
Sushi Zen
A website designed and built for an authentic Japanese restaurant Sushi Zen located in Savannah, GA. I aimed for an elegant and clean look that brings the food photographs to stand out. A hint of red is a promise of staying true to Japanese food. … Read More →
Pet Supermarket
A logo idea for an existing pet supplies store, emphasizing casual atmosphere and inexpensive pricing. It is a two-tone logo with a face of a dog resembling a grocery bag. Award: SCADDY Awards 2011 Silver in Logo Design Category End Tag Animation Because the logo … Read More →

Filter
The challenge was to design and bind a book with abstract imagery to express my creative methodology. “Filter” is a 30-page softcover book that communicates my philosophy that the world is abundant with influence, information and inspiration and my methodology is to filter whatever relevant … Read More →